Παρουσίαση/Προβολή

Εικόνα επιλογής

ΣΤΡΑΤΗΓΙΚΗ ΔΙΟΙΚΗΣΗ (MBA)

(ΔΕ0301-1) -  ΔΗΜΗΤΡΙΟΣ ΣΟΥΜΠΕΝΙΩΤΗΣ

Περιγραφή Μαθήματος

The course is concerned with the management of the total organization – the formulation and the implementation of corporate, business and functional strategies through the organization’s structure and processes. The course will consist of the following parts:

  • Strategic Analysis of the environment, industry, competition, stakeholder and pressure groups, and of the corporate capability. This analysis will be developed within the context of the increased complexity of change by organizations and the growing globalization of business.
  • Strategic Decisions focuses upon the company’s ability to identify the opportunities and threats in environmental changes and to develop strategies to deal with these changes. An important consideration will be the benefits and implications of current methods used in developing strategies.
  • Strategic Action – the implementation of a strategy within the organization’s capabilities and its values – the concern here is with the creation of appropriate organizational structures, systems and cultures, and the role of the executive leadership in this process.
  • Selected Issues will include strategic alternatives open to Greek firms.

Ημερομηνία δημιουργίας

Δευτέρα 1 Ιουνίου 2020